About Crafty Fox Market

Want to know how Crafty Fox Market got started? Sinead Koehler talks to UnderPinned about starting the market back in 2010 and how community is the heart of everything we do.

Shaking up the traditional craft fair since 2010.

Crafty Fox Market supports emerging designer makers and artists with opportunities to showcase and sell their work. Founded by Sinead Koehler, we achieve this by hosting quality markets in a variety of brilliant venues across London, and occasionally beyond. Our creative community is at the heart of everything we do.

"One of London's best markets" - Timeout

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Everything we do aims to put independent makers at its heart.  Over the past eight years, 100's of designers and artists have been supported by Crafty Fox Market and we are privileged to represent the London design community in this way.  

Our events are held in unique locations including nightclubs, artists’ studios, community spaces, and major city landmarks.  The markets welcome thousands of visitors through the doors, keen to snap up beautiful products as well as enjoy the relaxed atmosphere accompanied by DJs and drinks.  We have also been lucky enough to work on collaborative projects with Battersea Power Station, Etsy.com, Shambala Festival and the Thames Festival, to name just a few.

Keen to support the community beyond physical markets, in 2016 Crafty Fox Market launched a membership programme and online showcase for designer makers, Shopping With Soul. The directory is also directly used as a resource by design journalists, ecommerce platforms, retail buyers and other targeted event organisers to spot the UK's design talent.

We work hard to keep exhibitor fees affordable and open to as many traders as possible.  We’d love to hear from you if you would like to sell at one of our forthcoming markets and you can find out more about our application process here.

Meet the Team

Sinead Koehler - Crafty Fox Market, Founder & Director

Contact: sinead@craftyfoxmarket.co.uk 
Connect via: Linkedin


With a background in event management and an experienced market trader herself, Sinead has been at the helm of Crafty Fox Market since 2010.  She is passionate about supporting talented creatives to do what they love, ensuring that the community of businesses we work with have remained at the heart of everything we do.

As well as growing Crafty Fox Market into a commercially successful business which stays true to its independent roots, Sinead represents the London craft sector in a much wider capacity.  She has spoken on a range of topics related to the creative retail industry, previously presenting to audiences at The V&A, University of the Arts, 10 Downing Street and Folksy Summer School.  She has also been on several judging panels for the industry, including the Mollie Makes Awards and the Notonthehighstreet Make Awards.

Sinead is available as an industry speaker and also offers consultancy advice to those wishing to start their own markets.  
Find information on her Central St Martins short course here.

Photo credit: Tom Griffiths

Photo credit: Tom Griffiths

Cat Elliott - Operations Director

Contact: cat.elliott@craftyfoxmarket.co.uk

Like Sinead, Cat’s career started in event management, working with artists and curators to organise an international events programme for the Patrons of Tate gallery. After moving into arts fundraising, Cat spent six years working with small creative businesses and independent designer makers at notonthehighstreet.com. Firstly responsible for spotting the best of emerging design talent to recruit for the platform, she then led the commercial growth of two of their major product departments as well as assisting in the running of NOTHS’ Berlin office.

Cat has been working with creative businesses for over a decade and has appeared on expert gifting panels for School 4 Start Ups, Selfridges and The Design Trust. Most recently, she has moved into supporting growing businesses with their operational and process needs, working for Enterprise Nation and retail start-up Gift Wink.

She supports Sinead with the day-to-day running of Crafty Fox Market and looks after our Shopping With Soul members.


Amy Silvester – PR

Contact: helloamysilvester@gmail.com

Amy has been working in PR for nearly 15 years for a broad portfolio of lifestyle and interiors brands. Working with brilliant brands including huge institutions like the National Portrait Gallery, Southbank Centre, London Transport Museum and British Library promoting their shops, to supporting design talent superstars like Thornback & Peel, SMUG and Anorak.

 Amy has been part of the Crafty Fox team since 2015. Chatting with the press about the markets, the Fox’s background story and promoting Sinead’s wisdom on running markets.

 She has recently moved out of London to Hastings on the sunny Sussex coast, where she in mainly found running after her two year old and is (slowly) doing up her house.

 Amy’s blog Daisy Fay Interiors is taking a short break but she can still be found harping on about interiors here on Instagram, dissecting mumlife at Your Mum Blog and indulging her architecture nerd with Houses of Hastings.


Laura Mulhern - Marketing Manager

Contact: laura.mulhern@craftyfoxmarket.co.uk

Laura has been working in the art and design world for over a decade. She specialises working as an arts marketer but has also been a business advisor to emerging makers and illustrators in recent years and loves seeing independent creatives thrive especially at markets like Crafty Fox!

Laura is originally from Ireland but currently lives in the sunny south coast near Bournemouth, Dorset and tries her hardest to not buy everything sparkly she sees online.